Paranormal Activity: Movie’s Success Depends on the Marketing Ploy

A month ago I was watching “American Greed” – a series exposing the world of scams, cons and schemes – on CNBC. In one of the commercials during the commerical breaks, I first watched the preview of “Paranormal Activity”. I saw more scenes of reactions of people who were watching the movie and saw snippets of flattering reviews from various newspapers and megazines. At the end of the preview, the preview had the question “NOT PLAYING IN YOUR AREA?” soliciting viewers to “demand it!”.